These days, a more intelligent blended approach to calling is such a must. Telemarketing can make such a difference to grow your business.
Telemarketing Lead Generation
This is kind of obvious but it is the solution that is most usually used where companies want to grow their business. Generally, it starts with the desire to sell products or services into a defined target market. The more precise the targeting, the more likely the campaign will be successful.
Follow-up Inbound Leads
Inbound enquiry management is critical to success. Not following up inbound leads swiftly means you may be squandering the money you spend on the activities that drove those leads to you.
Time is at a premium for most business people. Internal sales and customer service staff are often tied up dealing with what’s in front of them. Necessity means that they have to deal with key and larger accounts and those that shout loudest get heard. However, there are generally a significant number of customers that would purchase more from your business if they knew you stocked those products or offered those services.
Telemarketing for New Product Launches
Similar to cross-sell, it may be that you have a new launch and need to alert your customers alongside prospects. Of course, like above, you can use email but how many customers or prospects will respond.
For Research or Customer Care
It’s amazing the opportunities that these kinds of calls can elicit if managed correctly. A well-placed service or customer satisfaction research call can stimulate needs that would have otherwise not come out due to how busy customers can be. Calls such as these also promote a positive image of your company and brand that go well beyond the specific call.
So, how can we help to grow your business?
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