Use social media to find prospects you can help
Most salespeople are on LinkedIn, but may not be using it effectively for generating top-of-the-funnel activity. It is a salesperson’s dream to be able to connect in a high-value, low-effort way to find interested prospects, and social media is a great way to do so.
Post a blog article
Blogging is really just a conversation, and a blog topic can be as simple as answering the standard questions about your product that you do every day.
Work with your personal network for Consumer Sales Leads
Working your personal network is another sometimes-overlooked option that is fairly easy to get started with because you have built-in trust. There are certain people you’ll meet in a personal context that you wouldn’t think of as a lead generation machine but can be incredibly valuable.
Attend a networking event
Attending these events should be part of your routine because they’re a great way to grow your reach and potentially drum up business.
Embed a meeting scheduler on your website
If you’re a rep in charge of bringing in your own leads, you don’t have the resources to send three back-and-forth emails coordinating schedules with a prospect. It’s a waste of your time and a waste of theirs. Instead, embed an appointment scheduler on your website and your email signature.
Use live chat for Consumer Sales Leads
Another way to vet leads is through an easy-to-use chatbot builder. There are a lot on the market today. Customize your widget so that it matches the look and feel of your brand and pops up on your prospect’s screen with a welcome message that’s actionable and matches their intent. Use your chatbot to qualify leads, book meetings, answer FAQs, and more.
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